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(01) · 2026 · AMPLI

AMPLI

A trilingual site for a LatAm creator-performance agency — on a hand-coded theme, migrated to replace the old one without losing a single contact or a single URL.
WordPressCustom themeMultilingualGSAPMigration
AMPLI — Home hero
THE BRIEF

What they came with

AMPLI works with brands like iFood, Liverpool, Clip and McDonald's across Mexico, Brazil and Colombia. They had a Divi site that no longer represented the company and carried years of patches. They wanted a new one with the brand refresh applied, and were explicit about one thing: no visual page builders.

THE CHALLENGE

What we had to solve

The old site was still live and generating contacts every day, and its articles ranked first on Google for searches that bring in clients. Any migration mistake cost real money. We had to build a complete new site in three languages, load it with real content, and replace the old one without losing any of the 6,170 contacts accumulated since 2023 or moving a single ranked URL.

Timeline
7 weeks
Stack
Custom PHP theme · GSAP · Polylang · ACF
Scope
Design · build · content · 3 languages · migration
Role
Studio, end to end
STACK

Built with

WordPressCustom themeMultilingualGSAPMigration

A theme written from scratch, no page builders — editable from the WordPress admin. Three in-house plugins for what repeats: client videos and logos, the team, and the success cases. Polylang for the three languages, with translations kept in catalogs instead of duplicating pages. Custom content and fields with ACF, animations with GSAP.

Visit live site
AMPLI — Creator board
Draggable board · 100K+ creator pieces made in LatAm
AMPLI — Case on phone
Success case on the phone · mockups that play the video
— CO-FOUNDER, AMPLI
"The MINO team understood what we were after very quickly and proposed a solution that made a lot of sense."
THE FULL REVIEW

Our previous site already felt a little dated, and we wanted to give AMPLI a much more modern, visual and dynamic image, with plenty of video to show our value proposition and explain our services graphically.

That is why we decided to contact MINO. And we were genuinely pleased with the result and with the way they work.

They proposed a solution that made a lot of sense: a site developed in code, with a very visual design and a structure ready to take a lot of audiovisual content. One of the ideas we liked most was the practically infinite video wall on the home. They also proposed hosting the videos on YouTube to keep performance good and avoid weighing the site down.

They also helped us with the brand refresh, making the brand feel more modern and more technical without losing our essence. Working with them was very smooth: they picked up our ideas quickly, brought good solutions, and the final result left us very happy.

AMPLI — Team page
The team · brand duotone that drops off on hover
THE RESULT

How it shipped

It shipped replacing the old site in place. Every URL was checked one by one against the old site's inventory: the 35 blog articles and 21 pages still respond at the exact same address. All 6,170 contacts migrated intact — including the one that came in that same morning. Zero broken URLs.

CREDITS
Client
AMPLI
Year
2026
Role
Design & Development
Studio
Mino Studio
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